Desailly and Kerzhakov unveiled as FIFA Fan Fest Ambassadors for the FIFA World Cup 2018 in Russia
One of mm sports’ long-term projects is becoming reality. In the course of the buildup phase to the 2018 FIFA World Cup FIFA revealed the FIFA Fan Fest Ambassadors during a side event at the FIFA Final Draw in Russia.
Marcel Desailly and Aleksandr Kerzhakov were presented as ambassadors for the 2018 FIFA Fan Fest. They follow in the footsteps of Ronaldo, who was ambassador for the FIFA Fan Fest in 2014. Aleksandr Kerzhakov: “I’m looking forward to checking this out for myself!”.
Supporters from across the world attending FIFA Fan Fest 2018 during the World Cup in Russia could be greeted by two football legends. The former French World Champion and Sbornaya’s record-goalscorer will make several guest appearances at the 11 unique locations organised by FIFA in collaboration with the 2018 World Cup Host Cities.
“It is amazing to feel the excitement building here in Russia for the World Cup and what better way to be part of the action than as a Fan Fest Ambassador” says Marcel Desailly.
Since the FIFA World Cup 2006 in Germany, the FIFA Fan Fest has been part of the official program of the tournaments. It was also held in South Africa in 2010 and in Brazil in 2014. Almost 30 million people came to the previous three editions. The mm sports GmbH team has supported FIFA since 2006 in the conception and implementation of the FIFA Fan Fest and will also be responsible for planning and executing the events in 2018.
The official FIFA press release can be found here.
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